SEO Tips: How Do Your Titles & Descriptions Rate vs. Your Competitors?

• Have You Done A Great Job Writing Compelling Tags? •
• Title & Description Tags Need To Grab A Searcher’s Attention •

If I’ve tried to drum anything through my readers or clients heads about search engine optimization techniques, it’s how very effective optimizing each page’s title and description tags can be. Many times this basic SEO attention to each page can make a huge difference in the keyword rankings.

How about taking a look today at your most important keyword phrases and their ranking positions in Google. How are those keywords doing? Are they in the top ten?

Even if your keywords rank #1 … I strongly suggest you still keep an eye on the wording and keyword placement your competitors are applying to their titles and descriptions. Always keep a couple steps ahead of them. Never assume once you’ve achieved a top-ten ranking that you’re there for good!

Compared to your competitors’ titles and descriptions, how do yours compare?

Make darn sure you’ve written your titles and descriptions to be more compelling and interesting. You want to GRAB the searcher’s’ attention immediately while they’re skimming over the results.

A good thing to do is to ask a friend or two’s opinion on your writing skills. Let some other “eyes” read over your tags and see if what you’ve written really is compelling or not. They might even have a better way of saying what you need to say! And their constructive criticism will be well worth it. After all, you DO want higher rankings, don’t you?

Bottom line … if all you’ve done is merely stick your keywords within a sentence in your titles and descriptions, versus really providing the searcher with a compelling title and description, well hop to it! Rewrite your tags immediately before you add any new pages of content to your site. Put a lot of thought and consideration into your efforts this time. It’ll pay off many times over.