“Made For AdSense” Websites and Blogs

• Should An Internet Marketing Business Be Based Solely On AdSense Income?? •
• The Pros & Cons … What You Need To Know •

I am often asked by those who are relatively new to internet marketing and building their website or blog about how they can generate some passive income via Google’s AdSense ad program.  After all, the internet is absolutely full of testimonials from individuals telling you how they made tens-of-thousands of $$-dollars in a DAY and it was just from some AdSense ads on their site.  Of course, after you read a few more paragraphs into their pitch … they’re stating that you too can buy their “secrets” for only $XXX.xx (you can fill in the dollar amount).

What Is A “Made For AdSense” Website or Blog?

This article will address the issues of “MFA”, or “Made For AdSense” sites.  Unlike  websites or blogs (such as mine) whose Number #1 main focus is to provide high quality, informative content that is 100% focused on a specific niche (or theme), “MFA” sites do NOT operate under this premise.

“MFA’s” have one purpose … and that’s to generate an income stream from the ads.  If you’re not familiar with AdSense, find out more here:  Google AdSense Quick Tour   In a nut shell, it is a free program for internet marketers.   A maximum of three ad units per web/blog page are allowed under Google’s rules.  The ads are targeted to the theme of the content of the web page.  Every time one of your visitors clicks on an ad, you receive a pre-determined amount for the click.

The content on an MFA site is basically slapped on each page.  These websites or blogs are normally nothing more than a hodge-podge of information which is plastered on as many pages as can be generated.  I am SURE you’ve innocently landed on more than one of these types of sites, only to find it was a waste of your time because there wasn’t any information pertaining to what you were searching for.  Or if there was any content, it was very sparse and way to generalized.

In order to make a sizeable profit from the ads, you’ve got to generate hundreds and hundreds of posts or pages.  For ethical internet marketers, it is a challenge and an on-going task to continually write quality content and to continually add pages to one’s website or blog … or both!  (Yes I can relate!  lol)  

How do the “Made For AdSense” site owners do it?  Well guess what?  Yes, there are now many “content auto-generator” software programs available for tidy sums that claim to be able to generate all the content you can shake a stick at.  Oh so perfect for an “MFA” site.  Just get out your wallet and off you go.

This Concept May Sound Like An Absolutely Ideal Way To Make Substantial Income … But There Is A Big Downside

Actually, putting up MFA sites isn’t a very good idea.  Many respected internet marketing gurus will tell you this.  I also agree.  Here are the main reasons most internet marketers don’t even think twice about creating MFA sites of their own:

1. Technically, “MFAs” are outside the guidelines of a “proper” website or blog.
2. Search engines don’t take kindly to nor tend to index sites without meaningful content.
3. Visitors truly don’t like to arrive at sites that have no value.
4. 99% of the web hates MFA sites — search engines, users and webmasters who don’t do those type of sites.

I think #4 sums it up quite well.  If you want to rake-it-in with a website or blog created solely for the purpose of cashing in on the revenue generated via AdSense ads, then go for it.  There are folks out there doing it.  But what it will take to make the so-called “big bucks” will more than likely take a lot of effort and will take a lot of behind the scenes monetary investment.  Plus, it will be a very short lived internet experience.  It’s just the nature of the beast.

On The Other Hand, A Site That Has High Quality Content Can Be Quite Profitable With Adsense Ads, Too

As previously mentioned, 99% of “the rest of us” do wish to provide a lot of unique, excellent information on our targeted, themed websites and blogs.  We pretty much stick to one area of expertise, and do our best to offer our visitors the information they are looking for.  Of course, some of us achieve better results than others.  Some of us utilize ethical search engine optimization techniques, know how to write copy that results in the sales conversions that we wish for, and we slowly but surely rise in SERP rankings.

We also find that adding AdSense ads to our sites can be a value-added feature for our visitors.  In addition, we might possibly generate some pretty impressive income each month.  Over time these ads might become a revenue stream that’s secondary to the purpose of our sites.  In this way, we’re creating something of value for our visitors and not wasting our time, nor their time, and we are not filling the search engines with useless swill.

To learn more about what you need to consider in order to earn “passive” AdSense income from your internet marketing website or blog, please read my article:   Google AdSense Revenue Basics — Keywords & Traffic Matter

Bottom Line: there are NO shortcuts to making money online!  NONE.  It’s like any other business, you’ve got to make the plan, work the plan, and tweak as necessary.  And like most businesses, it’ll take years of dedicated effort.